SEO Changes Prediction For 2011

The industry of SEO changed massively in 2010; (see our Review of 2010 in Search). We have seen the introduction / growth of Google Places, Google Instant, and Google Preview etc. Many of these changes have been keeping webmasters busy updating their websites so they don’t lose customers or business as a result of all these changes.One thing I wouldn’t like to bet against is Google Places / Local business listings becoming a lot more competitive and dominant. Google seem to have focussed on this strongly through the second half of 2010. The SERP has in my opinion become a lot more relevant, it gives you chance to find good information,...

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Brand Management – 5 Opt-in Methods

A big aid to the success of any online business is those customers paying attention to the site and its messages, including e-mail and newsletters. People who are following your progress on a regular basis are receiving more exposure to your product, and are more likely in the end to purchase the services or item you’re selling than someone who just chances across your site. Thus, one of the many metrics set by businesses is a high number of followers they can reach via such contact methods.Thus there is an increasing focus on the opt-in method of list building. By means of enticements, the distributor gets interested parties to voluntarily sign...

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